
Move from Firefighting to
Peak Performance
Are churn, stalled growth, or board pressure pulling your team off course? These challenges drain momentum, erode credibility, and slow growth.
In these high-stakes moments, founders, executives, and boards turn to me as a strategic partner with operator clarity and board-level perspective drawn from solving these same challenges across hundreds of companies.
When leaders work with me, they gain clear direction and proven frameworks, not endless analysis or generic advice. The result is outcomes that earn trust in the boardroom and momentum that teams can feel.

Move from Firefighting to
Peak Performance
Are you facing unexpected churn, friction‑filled onboarding, stalled growth, or rising pressure from the board to show measurable results? These post‑sales challenges weaken momentum, erode credibility, and slow growth.
In these high-stakes moments, I step in as your strategic partner, bringing operator clarity and investor‑level insight from solving these same challenges across hundreds of companies.
When we work together, you gain clear direction instead of endless analysis and proven frameworks instead of generic advice. Freed from the cycle of reactive firefighting, you can build the confidence and momentum that earns trust in the boardroom and energizes a team that knows it's winning.
“Ellie’s steadfast pursuit of excellence has had a profound impact on my team and leadership. Her mentorship and actionable strategies brought the customer into the heart of everything we do and helped our team raise its standards.
Her support gave us clarity, confidence, and a higher bar for success, all delivered with a generosity of spirit that is rare in this world.”
– Jim Turner, Chief Operating Officer, Exclaimer

Ways to Work Together
Audit & Reset
Plan
Get clarity on what’s working, what’s not, and where to focus first.
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Diagnose friction across onboarding, retention, and expansion
Assess team structure and capacity to uncover role gaps and execution bottlenecks
Map cross-functional misalignment and quantify its business cost
Create an executive-ready Clarity Brief and 90-Day Focus Map
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Clarity on where to focus first without guesswork or wasted effort
Confidence to act quickly with team alignment and early momentum
Team alignment and early momentum to unlock progress fast
Embedded Strategic Advisor
Navigate major change, growth, or complexity with an experienced partner by your side.
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Strategic planning across the full customer journey from onboarding through renewal
Cross-team alignment so sales, product, and customer teams work seamlessly
Organizational guidance on roles, reporting structure, and priority hires
Decision support for the calls that will make or break your customer strategy
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Clarity on the actions that move the needle fastest
Stronger execution and alignment that accelerate retention and growth
Confidence in high-stakes decisions with measurable business impact
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Team Off-sites & Workshops
Executive Alignment Sessions
Board Storytelling Sprint
Board Storytelling Sprint
Turn customer results into a board-ready story that builds credibility and drives decisions.
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Translate metrics into business impact so retention and churn numbers tell a clear story
Craft a concise, compelling narrative that resonates with your leadership team, board, and investors
Review and refine your presentation for structure, flow, and visual clarity
Facilitate guided sessions to strengthen delivery and confidently handle questions
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A clear, credible narrative that connects customer outcomes to business value
Confidence to present and handle questions in high-stakes settings
Credibility with boards, investors, and senior leaders that amplifies your impact

Looking to strengthen customer performance and protect enterprise value across your portfolio?
Customer retention is one of the strongest drivers of long-term growth and valuation.
I partner with investment firms to surface risk early, strengthen execution, and accelerate value creation across the portfolio. I bring a rare blend of operating depth and investor fluency, with results that show up in board-level metrics like GRR, NRR, cost to serve, exit readiness, and ultimately DPI.
For Investment Firms
“When asked about strategy for customer success, I think of Ellie.
We brought her to Concur to improve our customer experience, and she delivered. Her leadership and ability to execute to perfection resulted in one of the most successful and impactful programs of my career.
The metrics showed she helped us hit a home run.”
– Steve Young, Former Chief Services Officer, SAP Concur

Ready to get started?
01 Fit & Focus Call
A focused 20-minute conversation to align on priorities and timing. I’ll walk through how I typically support founders and executive teams so we can quickly assess whether there’s a strong fit.
Outcome: If there’s strong alignment, we’ll move into the Client Strategy Roadmap session.
02 Client Strategy Roadmap
A paid working session, up to 90 minutes, designed to get clarity fast. We’ll dig into your current state across customer experience, GTM execution, team structure, and key metrics.
You’ll walk away with:
A written brief summarizing your top challenges and opportunities
A tailored recommendation based on your stage, team, and goals
Clear next steps, whether or not we continue working together
Cost of Client Strategy Roadmap is applied to any engagement if we decide to move forward.
03 From Insight to Impact
This is where strategy turns into execution. We’ll build on your roadmap and move into the engagement best suited to drive clarity, accelerate decision-making, and deliver meaningful results. This may include:
Strategy audits to uncover risks and unlock growth
Embedded advisory support during high-stakes transitions
Coaching and prep for board, investor, or leadership presentations
Outcome: You’ll get clear direction, proven frameworks, and operating tools your team can use to deliver results and drive peak performance.